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Mumbai (Maharashtra) [India], August 4:<\/strong>\u00a0<\/span> Heerson, one of Mumbai\u2019s most cherished premium dry fruits and mithai brands, marked the grand finale of its 50-year celebration with a felicitation ceremony at its flagship store in Vile Parle East. The brand honoured 50 customers with 1 gram 24-carat gold coins, bringing its month-long Golden Celebration to a meaningful close.<\/p>\n The event was led by the Chief Guest and Founder, Shri Dhirajlal Shah, alongside his sons and current partner-directors Hetan Shah and Bhavesh Shah. Campaign winners walked in to collect their gold coins and participate in the momentous celebration on August 02.<\/p>\n The felicitation event was part of the campaign of the 50th Year Celebration at\u00a0Heerson<\/a>, titled \u201cA Golden Celebration of Taste and Purity\u201d, which ran from July 1 to August 1, 2025.\u00a0Customers who shopped for \u20b91000 or more received a special Golden Box containing an assured discount scratch card, with 50 lucky winners winning gold coins. The campaign was a tribute from Heerson to the generations of families celebrating festivals, milestones, and everyday joys with their offerings.<\/p>\n \u201cFifty years ago, we began with a promise of purity. Today, seeing our customers walk in to celebrate this journey with us is a blessing I never imagined,\u201d said\u00a0Shri Dhirajlal Shah, Chief Guest & Founder, Heerson<\/strong><\/p>\n Hetan Shah, Partner Director, Heerson<\/strong> said, \u201cThe Golden Box campaign wasn\u2019t about discounts \u2014 it was about deep gratitude. At Heerson, we\u2019re blessed to serve generations of families, and this gesture was our way of honoring that trust. Milestones are important, but what truly matters is making our customers feel seen, valued, and celebrated. This campaign was a reflection of who we are, rooted in tradition, filled with joy, and sincere in everything we do.\u201d<\/p>\n Bhavesh Shah, Partner Director, Heerson,<\/strong> said, \u201cBehind the scenes, this campaign was months in the making.\u00a0But in the end, it all comes down to the smiles we saw today. We are evolving, modernising, and growing \u2013 but at our heart, we remain the same family-run brand that values every customer. Technology may have changed how we operate, but trust is still our core currency. We will keep blending old-world values with new-age thinking, but we will never forget where we came from. As we chart new paths and embrace innovation, our roots keep us grounded, reminding us that progress means little without purpose.\u201d<\/p>\n Below are some of the Testimonials of gold Coin Winners<\/strong><\/p>\n \u201cMy family has been visiting Heerson since the 80s. Winning this coin feels like a sweet memory wrapped in gold.\u201d<\/p>\n \u2013 Reena Thakkar, Khar<\/strong><\/p>\n \u201cThe scratch card surprise was fun, but more than that, it reminded me why we always come back to Heerson.\u201d<\/p>\n \u2013 Mr. Aakash Patel, Juhu<\/strong><\/p>\n \u201cWe shop here every Diwali. Getting rewarded for something we do with love every year is really special.\u201d<\/p>\n \u2013 Meenakshi Nair, Vile Parle<\/strong><\/p>\n Founded in 1975 by Shri Dhirajlal Shah, Heerson has grown from a small neighborhood store to a trusted name in premium dry fruits, traditional mithai, fusion sweets, namkeens, and more. Known for its quality, purity, and family-first approach, Heerson continues to serve Mumbai with products that honour both tradition and innovation.<\/p>\n For more information, kindly visit the website\u00a0www.heerson.in<\/a>;\u00a0www.heerson.com<\/a><\/p>\n If you object to the content of this press release, please notify us at pr.error.rectification@gmail.com. We will respond and rectify the situation within 24 hours.<\/em><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":" Mumbai (Maharashtra) [India], August 4:\u00a0 Heerson, one of Mumbai\u2019s most cherished premium dry fruits and mithai brands, marked the grand finale of its 50-year celebration with a felicitation ceremony at […]<\/p>\n","protected":false},"author":1,"featured_media":55900,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_rishi_post_view_count":64},"categories":[9],"tags":[674],"class_list":["post-55899","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-release","tag-pressrelease","rishi-post"],"rishi__cb_customizer_meta":"","comments_count":"0","_links":{"self":[{"href":"https:\/\/newswiredelhi.com\/index.php\/wp-json\/wp\/v2\/posts\/55899","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newswiredelhi.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newswiredelhi.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newswiredelhi.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newswiredelhi.com\/index.php\/wp-json\/wp\/v2\/comments?post=55899"}],"version-history":[{"count":0,"href":"https:\/\/newswiredelhi.com\/index.php\/wp-json\/wp\/v2\/posts\/55899\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newswiredelhi.com\/index.php\/wp-json\/wp\/v2\/media\/55900"}],"wp:attachment":[{"href":"https:\/\/newswiredelhi.com\/index.php\/wp-json\/wp\/v2\/media?parent=55899"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newswiredelhi.com\/index.php\/wp-json\/wp\/v2\/categories?post=55899"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newswiredelhi.com\/index.php\/wp-json\/wp\/v2\/tags?post=55899"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"\"](\"https:\/\/primexnewsnetwork.com\/wp-content\/uploads\/2025\/08\/2-3.jpg\")
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