{"id":66441,"date":"2026-04-14T11:08:13","date_gmt":"2026-04-14T05:38:13","guid":{"rendered":"https:\/\/newswiredelhi.com\/index.php\/2026\/04\/14\/urmil-jewellers-gold-and-diamond-india-limited-a-legacy-of-trust-craftsmanship-and-three-generations-of-excellence\/"},"modified":"2026-04-14T11:08:13","modified_gmt":"2026-04-14T05:38:13","slug":"urmil-jewellers-gold-and-diamond-india-limited-a-legacy-of-trust-craftsmanship-and-three-generations-of-excellence","status":"publish","type":"post","link":"https:\/\/newswiredelhi.com\/index.php\/2026\/04\/14\/urmil-jewellers-gold-and-diamond-india-limited-a-legacy-of-trust-craftsmanship-and-three-generations-of-excellence\/","title":{"rendered":"Urmil Jewellers Gold and Diamond India Limited: A Legacy of Trust, Craftsmanship and Three Generations of Excellence"},"content":{"rendered":"
\n

New Delhi [India], April 14<\/strong>: In the ever-evolving world of fine jewellery\u2014where heritage meets modern elegance\u2014Urmil Jewellers Gold & Diamond India Limited<\/strong> stands tall as a symbol of trust, quality, and timeless craftsmanship. With a rich legacy spanning over four decades, the Urmil Group has transformed from a modest family-run business into one of the most trusted jewellery brands in East and North Delhi.<\/p>\n

A Journey Rooted in Trust Since 1978<\/strong><\/p>\n

The story of Urmil began in 1978, when visionary entrepreneur\u00a0Mr. Phool Chand Soni\u00a0<\/strong>laid the foundation with Urmil Bartan Bhandar<\/strong>. Built on strong values of honesty, dedication, and customer relationships, the business quickly became a household name.<\/p>\n

By 1980, the brand had already established a strong presence in the local retail market. As customer trust deepened, so did their expectations\u2014leading to a natural transition into the jewellery segment.<\/p>\n

From Small Beginnings to a Trusted Jewellery Brand<\/strong><\/p>\n

Responding to growing customer demand for high-quality jewellery, the\u00a0Soni family<\/strong>\u00a0entered the jewellery industry with a clear vision and unwavering commitment to excellence. What started with just three employees has now grown into a thriving organization with\u00a0350+ professionals,\u00a0<\/strong>serving millions of satisfied customers.<\/p>\n

Second Generation: Building the Brand Identity<\/p>\n

Under the leadership of\u00a0Mr. Vinod Soni, Urmil Jewellers\u00a0<\/strong>was formally established in 2000, marking a significant milestone. The brand quickly earned recognition for:
* Premium gold & diamond collections
* Authenticity and transparency
* Customer-first approach<\/strong><\/p>\n

Further strengthening trust,\u00a0Mr. Suresh Soni\u00a0<\/strong>introduced advanced gold purity testing systems and ensured the sale of Hallmark-certified jewellery, setting new industry benchmarks.<\/p>\n

Digital Transformation & Modern Retail Expansion<\/strong><\/p>\n

Embracing the digital age,\u00a0Mr. Dinesh Soni\u00a0<\/strong>led the brand\u2019s technological evolution by launching its official website and mobile app, offering customers a seamless and modern shopping experience.<\/p>\n

Third Generation: Innovation Meets Tradition<\/strong><\/p>\n

The legacy continues with\u00a0Mr. Shubham Soni<\/strong>, who joined the business in 2018. Representing the third generation, he brings:
* Fresh retail strategies
* Contemporary design innovation
* A modern customer experience approach<\/p>\n

While driving innovation, he remains deeply rooted in the core values of trust, dedication, and customer satisfaction.<\/p>\n

A Brand Trusted for Generations<\/strong><\/p>\n

For countless families, Urmil is not just a jewellery brand\u2014it is a symbol of \u201cbharosa\u201d (trust).<\/strong> From weddings to festivals, Urmil Jewellers has been a part of life\u2019s most cherished moments for generations.<\/p>\n

Strong Presence Across Delhi<\/strong><\/p>\n

Urmil Jewellers currently operates multiple successful showrooms in Delhi, including:
* Ram Nagar, Shahdara
* Yamuna Vihar (Flagship Showroom)
* Durgapuri
* Madhu Vihar
<\/strong>
The Yamuna Vihar showroom is widely recognized as one of the largest jewellery destinations in East & North Delhi, offering premium collections and an unmatched shopping experience.<\/p>\n

Grand Openings & Celebrity Presence<\/strong><\/p>\n

Strengthening its brand presence and public appeal, Urmil Jewellers has marked key showroom launches with renowned personalities:
* The grand opening of the Madhu Vihar branch and Urmil Fashion Studio (Ram Nagar, Shahdara) was graced by Bollywood actress Zareen Khan
* The Yamuna Vihar flagship showroom was inaugurated by Bollywood actress Urvashi Rautela along with Hon\u2019ble Member of Parliament Manoj Tiwari<\/p>\n

These high-profile inaugurations highlight the brand\u2019s growing recognition and strong market presence.<\/p>\n

Expansion Plans: Strengthening Delhi-NCR Presence<\/strong><\/p>\n

Continuing its growth journey, the Urmil Group is set to launch new modern showrooms, including:
* A grand flagship showroom in Durgapuri
* A new showroom in Indirapuram (Uttar Pradesh)
* An upgraded modern showroom in Ram Nagar, Shahdara
* An additional showroom in Ram Nagar, Shahdara<\/p>\n

These expansions reflect the brand\u2019s vision to bring premium jewellery closer to customers while enhancing accessibility and overall shopping experience.<\/p>\n

Diversification into Luxury Fashion<\/strong><\/p>\n

In 2023, the group expanded into the luxury segment with the launch of Urmil Fashion Studio\u2014a premium bridal and designer wear destination offering bespoke wedding collections and high-end occasion wear.<\/p>\n

A Legacy That Continues to Shine<\/strong><\/p>\n

With three generations of leadership, decades of craftsmanship, and an unwavering commitment to excellence,\u00a0Urmil Jewellers Gold & Diamond India Limited\u00a0<\/strong>continues to redefine trust and elegance in the jewellery industry.<\/p>\n

\u00a0https:\/\/urmiljewellers.in\/<\/a><\/p>\n

Crafted with Passion. Worn with Pride. Trusted for Generations.<\/strong><\/p>\n

For Media Queries & Information:
Mr. Santosh Tandon
(P.R.O., Urmil Group)<\/strong><\/p>\n

If you object to the content of this press release, please notify us at pr.error.rectification@gmail.com. We will respond and rectify the situation within 24 hours.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

New Delhi [India], April 14: In the ever-evolving world of fine jewellery\u2014where heritage meets modern elegance\u2014Urmil Jewellers Gold & Diamond India Limited stands tall as a symbol of trust, quality, […]<\/p>\n","protected":false},"author":1,"featured_media":66442,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_rishi_post_view_count":6},"categories":[4],"tags":[54],"class_list":["post-66441","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-business","rishi-post"],"rishi__cb_customizer_meta":"","comments_count":"0","_links":{"self":[{"href":"https:\/\/newswiredelhi.com\/index.php\/wp-json\/wp\/v2\/posts\/66441","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newswiredelhi.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newswiredelhi.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newswiredelhi.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newswiredelhi.com\/index.php\/wp-json\/wp\/v2\/comments?post=66441"}],"version-history":[{"count":0,"href":"https:\/\/newswiredelhi.com\/index.php\/wp-json\/wp\/v2\/posts\/66441\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newswiredelhi.com\/index.php\/wp-json\/wp\/v2\/media\/66442"}],"wp:attachment":[{"href":"https:\/\/newswiredelhi.com\/index.php\/wp-json\/wp\/v2\/media?parent=66441"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newswiredelhi.com\/index.php\/wp-json\/wp\/v2\/categories?post=66441"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newswiredelhi.com\/index.php\/wp-json\/wp\/v2\/tags?post=66441"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}